This is an archive of the 2013 version of ocTEL.

iTunesU vs OpenLearn: packaging matters

iTunesU vs OpenLearn - the difference it makes

ocTEL speaker of week 8, Fernando Rosell-Aguilar, in his YouTube video, says:
    -  iTunesU hasn't led to much enrolment; it's been great for the brand, though.
    - By contrast, he says that OpenLearn has led to enrolment (at 27 or 28 minutes in the video).

The interesting thing is that he is referring to essentially the same content, as I understand it. So it appears that: packaging the content as a type of course leads to people thinking of it as a course and enrolling on other courses thereafter. T/F?